Wavemaker | Senior Director

• The deep Knowledge we have of our clients business
• The confidence to Challenge what s gone before
• The Support to go further than we thought possible

Core responsibilities:

• In-depth understanding of category and client business, forecasting future trend
• Leading integrated strategy for AOPs
• Overseeing BAU operations, including planning & activation with direct reporting team and support functions
• Establish strong client relationship & manage stakeholders from brand & media at the client s end
• Challenge briefs and constantly evolve our strategies to ensure we hit client KPIs and constantly take campaigns to the next level
• Being the key custodian of your set of brands, understanding client challenges and provide solutions
• Understanding of various agency functions and ancillary capabilities to provide holistic value to client
• Future planning, forecasting workloads and team management
• Team upskilling & succession planning

The Candidate:

• 10+ years of experience in media strategy, planning, execution & team management
• Comfortable making & presenting annual, quarterly media strategy & plans.
• Experience in integrating first party data into media strategies
• Working knowledge of all tools - TGI, BARC, MAP, IRS. Knowledge of digital tools (COMSCORE, Similarweb, Google trends, etc) would be a plus
• Go getter attitude, understanding of data & analytics, communication skills, good logical reasoning, attention to detail, integrity, empathy & dare to challenge status quo