HI

Trade Marketing- Team Leader- Channel

Hindustan Coca Cola Beverages (HCCB)
Bangalore4-9 LPA Posted 25 Jun 2025
FULL TIME
Data Analysis

Job Description

  • Channel Programs
  • Execution of unit specific initiatives in E&D, Grocery, and Convenience channel as per plan shared
  • Ensure outlet activation execution as per RED standards
  • Ensure support development and implementation of unit activation plans, using approved national/regional channel standards.
  • Planning of standard approved activation elements & other marketing collaterals
  • Execution and portfolio management as per the plan shared
  • Across depots & distributors
  • Execution of local initiatives
  • Tracking of systems and evaluation process
  • Local Initiatives to scale up the national/regional program
  • Analysis and Reporting
  • Activation as per RED / DEEP RED to do list.
  • Identify gaps & growth opportunities in various channels as per PITA model
  • Tracking of competition activities
  • Ensure activation in market through analysis RSA data

Required Skills

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