TL, Marketing data Acquisition and Enrichment

In This Role, You Will:

• Global Data acquisition/build/Enrichment - via B2B data suppliers or bespoke

• Account and contact profiling/Accuracy check using publicly available data

• Work with cross-functional teams on data Growth/Data Utilization/Performance

• Delivery of Data Health KPIs to prove marketing return on Data investment

• Develop and enhance marketing database accuracy and conversion to improve business efficiency

• Work with cross-functional teams to resolve data discrepancies and system specific issues

Heres What You Need:

• 7-10 years of relevant professional work experience

• Experience in enterprise-grade database systems

• Ability to write SQL queries to carry out data transformation, data investigations & ad-hoc analysis

• Proficient in MS Office Suite (Excel/Word/PPT etc)

• Any Reporting tool (like Tableau, Power BI) will have added advantages

• Understanding of B2B marketing data management and manipulation

• Fair understanding of marketing platforms like Marketo, Salesforce and other CRM systems

• An analytical and inquisitive approach to B2B marketing data

• Strong organizational skills and the ability to prioritize and meet deadlines

• Strong communication skills (Verbal & written); ability to provide concise, clear reporting and actionable analysis

• Strong project management and stakeholder management skills

• Understanding of 3rd party data source like ZoomInfo, Hoovers, Salesintel, Demandbase etc for data orchestration is highly desirable