AD

Territory Executive - Painter Academy

Aditya Birla Insulators
Bangalore3-6 LPA Posted 8 Aug 2025
FULL TIME
Customer Engagement
Market Analysis
Product Knowledge
color theory
Sales Techniques

Job Description

Job Purpose

  • To validate new products through practical application and ensure readiness for market launch.
  • To train painters and contractors in product application techniques and support the sales team with technical know-how.
  • To act as a technical bridge between product development, marketing, and field teams.
  • To manage product trials, complaint resolution, and enhance adoption of focus products via community engagement.

Principal Responsibilities

Product Validation & Application Technique Development

  • Coordinate with the product development and marketing teams for new product validation.
  • Conduct validation at academies using different application tools and techniques.
  • Support marketing in developing new designs, patterns, and shade customizations as per the Product Support (PS) team's requirements.

Community Engagement

  • Manage relationships with 100–150 painters/contractors in the assigned area to gather market insights.
  • Assist TSM PP (Territory Sales Manager – Product Promotion) in organizing painter meets and new product demos.
  • Maintain continuous interaction with painter communities to ensure feedback loop and loyalty.

Product Training

  • Coordinate and execute product training sessions at painter academies and on-site for applicators and contractors.
  • Conduct product training for TSMs and SP painters.
  • Maintain and update the painter training tracker.

Complaint Handling & Technical Support

  • Conduct technical inspections at customer sites, including surface preparation, painting progress, and post-paint inspections.
  • Assist TSM PS (Territory Sales Manager – Product Sales) in resolving complaints at site level.
  • Provide on-site solutions for painting issues and report product feedback to R&D.
  • Product failure/rework compensation recommendations to be routed through the supervisor.

Focus Product Establishment

  • Implement sampling and testing of new products with painter communities to validate usability.
  • Support TSM PP with sampling efforts and technique demonstrations at painter shop meets.
  • Share trial feedback and reports with the concerned ASM PA/PP.

Reporting & Documentation

  • Maintain and submit the following reports on a weekly and monthly basis:
  • Product trial reports
  • Complaint site reports
  • Training trackers (on-site and academy)

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