Senior Officer - SEO

Role Responsibilities:

• Develop and execute SEO and ASO strategies to improve search and app store visibility
• Conduct keyword research and competitor analysis for content and metadata optimization
• Monitor traffic, rankings, downloads, and report performance insights
• Collaborate with content, marketing, and design teams for optimization alignment

Key Deliverables:

• Increase in organic web traffic and app downloads
• Optimized website and app listings across platforms
• Monthly performance reports on SEO/ASO KPIs
• Implementation of data-driven SEO/ASO enhancements