Senior Associate Data Analyst

Primary Skills & Key Responsibilities

• Google Analytics Expertise: Very strong skills in Google Analytics 360, Google Tag Manager 360, and GA4 (Google Analytics and Google Tag Manager).
• Mobile Analytics & Tagging: Good knowledge of Firebase and Mobile Analytics Tagging.
• Data Visualization: Experience in working on Data Studio (now Looker Studio).
• Data Querying: Experience in working on BigQuery/SQL for GA data.
• Adobe Analytics: Proficiency in Adobe Analytics.
• Technical Implementation: Strong technical knowledge in the implementation of Google Analytics is mandatory.
• JavaScript Development: Strong JavaScript skills are a must as the role requires analytics development (a coding background is preferable).
• A/B Testing & Optimization: Experience with Google Optimize/A/B Testing/Adobe Target.

Secondary Skills (Good to Have)

• Server-Side Tagging: Experience with server-side tagging.
• Google Marketing Platform: Knowledge of Google Marketing Platform.
• Google Cloud Platform (GCP): Familiarity with Google Cloud Platform & allied functions.