CACadence Design Systems
Principal Product Specialist
Bangalore ₹3-13 LPA Posted 9 Jun 2025
FULL TIME
Customer Engagement
Content Creation
Competitive Analysis
Technical Marketing
Campaign Management
+1 more
Job Description
Job Responsibilities :
- Collaborate with product management and engineering teams to gain deep product knowledge and identify key features and benefits that resonate with our target audience.
- Create compelling content for a variety of channels, including website copy, product datasheets, blogs, case studies, presentations, and videos, to articulate the value proposition of our products.
- Conduct competitor analysis to understand market trends and position our products effectively.
- Engage with customers, sales teams, and industry partners to gather feedback and insights, fostering strong relationships and aligning marketing strategies with market needs.
- Support sales and business development efforts through the creation of training materials, and targeted marketing campaigns.
- Independently define and drive both internal and outbound technical marketing campaigns.
- Communicate features and value proposition of new new solutions with key internal and customer stake holders
- Partner with sales team to help drive account strategy and campaigns.
- Evangelize and drive adoption of new technology across customers.
- Collect customer feedback and identify key challenges to be addressed by enhancement to our solutions.
- Collaborate with worldwide AE teams and mentor junior team members
Qualifications
BE/BTech/ME/MS/MTech in Electrical/Electronics/ Computer Science or a related field and MBA preferred.
Behavioral skills required
- Must possess strong written, verbal and presentation skills
- Ability to establish a close working relationship with both customer peers and management
- Explore what s possible to get the job done, including creative use of unconventional solutions
- Work effectively across functions and geographies
- Push to raise the bar while always operating with integrity