Media Performance Analyst - Social

Your Responsibilities

• Campaign Activation & Monitoring: Setting up, executing social platform(s) activations, and monitoring budgets & performance across various social platforms like Facebook/Instagram Ads, Twitter, Pinterest, Snapchat, TikTok, LinkedIn etc.
• Task Fulfillment: Fulfilling relevant daily, weekly, monthly, and quarterly tasks, ensuring all campaigns are executed according to plan and meet their targets.
• Campaign Building & Optimization: Building, setting up, and optimizing campaigns across various social platforms.
• Strategy Assistance: Assisting in building, planning, and implementing account structures and marketing strategies.
• Communication: Demonstrating detail-oriented skills with effective verbal, written, and visual communication for a variety of audiences (internal or external).
• Competitive Analysis: Monitoring competition and providing suggestions for improvement.
• Reporting & Insights: Preparing client reports and providing actionable insights and recommendations.
• Analytical Approach: Applying a logical and analytical approach while interpreting numbers.
• Ownership: Exhibiting a strong sense of ownership and responsibility for client budget management & performance monitoring.
• Industry Awareness: Keeping up-to-date with industry news and developments; staying ahead of the competition by analyzing, keeping pace with, and regularly documenting Paid Social industry trends across web/mobile platforms, and adopting new/best practices on an ongoing basis.
• Team Collaboration: Working closely with team members/supervisor to meet goals.

Qualifications

You will fit right in if you have:

• Education: Any graduate (Specialization in Maths, Statistics, Business Management or a relevant field would be preferred).
• Experience: 0.6 to 2 years of experience in Biddable media.
• Platform Knowledge: Strong knowledge in various social platforms like Facebook, YouTube, WhatsApp, Instagram, TikTok, LinkedIn etc.