Graphic Designer

- Brand Product Positioning

- Understand the vision for the brand and product offering

- Curate sharp visual messaging and design direction to position the offering

- Collaborate with internal stakeholders to refine the vision and work with external partners to execute best-in-class communication

- Design Strategy

- Participate in consumer research to convert insights into strategic communications

- Possess a strong understanding of digital marketing channels (performance, retention, influencers, social media, website, etc)

- Strategize for both sales-driven content and brand-building efforts

- Designing

- Develop creative executions for web, digital, and offline marketing activities based on creative briefs

- Ensure design requirements meet product/project guidelines

- Stay updated with industry trends and contribute to innovation

- Create layouts and visuals that align with business objectives, partnering with business and marketing teams to meet brand and business needs

- Ideation Experimentation

- Contribute to ideation and execution of campaigns across all digital channels

- Scope of Work

- Primarily focused on digital and branding work, with potential for offline projects

Must-Haves

- Minimum 3 years of experience in visual strategy and designing

- Experience across all digital platforms

- Ability to maintain, define, and adhere to the totality of the brand