Executive – Influencer Marketing

• Identify and onboard social media influencers (YouTube and Instagram) based on reach, engagement, and performance metrics.

• Co-create engaging and authentic content with influencers aligned with brand objectives.

• Stay updated on latest social media and video content trends to enhance campaign effectiveness.

• Track and improve content performance metrics such as views, clicks, and engagement.

• Collaborate with internal teams to plan and execute influencer-led campaigns.

• Manage operational tasks including coordination, dispatching, and campaign tracking.