Digital Marketing Specialist

• Develop and implement comprehensive digital marketing strategies aligned with brand goals

• Plan, launch, and manage campaigns across social media, email, search engines, and display advertising

• Build and engage online communities through compelling social media content

• Create diverse digital content including blogs, videos, and infographics

• Optimize websites and content for SEO to improve organic search rankings

• Manage paid advertising campaigns (Google Ads, Facebook Ads, etc.) to drive conversions

• Analyze website traffic, campaign performance, and market trends using analytics tools

• Monitor competitors and industry trends to refine marketing strategies

• Prepare performance reports and provide actionable insights