Deputy Category Manager - Lifestyle

Role Responsibilities:

• Assist in building and executing category growth and customer experience strategies
• Drive demand through brand collaborations and marketing campaigns
• Monitor eCommerce funnel performance and suggest timely interventions
• Gather and analyze customer insights to improve product-market fit

Key Deliverables:

• Execution of 1-year/3-year apparel category plans
• Trend reporting and fashion communication for internal stakeholders
• Strategic brand partnerships with measurable performance outcomes
• Monthly dashboards on customer journey metrics and category KPIs