TC

Chief Marketing Manager - Yousta Lifestyle

tcs
Gurgaon50-65 LPA Posted 9 Feb 2026
FULL TIME
Market Research
Digital Marketing
Data Analysis
Content Strategy
CRM Tools
+3 more

Job Description

Description

We are seeking a highly experienced Chief Marketing Manager for Yousta Lifestyle in India. This role requires a strategic thinker with a passion for lifestyle branding and a proven track record of successful marketing leadership.

Responsibilities

  • Develop and implement comprehensive marketing strategies to increase brand awareness and drive sales.
  • Lead and manage the marketing team to achieve business goals and objectives.
  • Analyze market trends and consumer behavior to identify opportunities for growth.
  • Oversee the creation and execution of marketing campaigns across various channels, including digital, social media, and traditional advertising.
  • Collaborate with product development and sales teams to align marketing efforts with business objectives.
  • Manage the marketing budget and ensure effective allocation of resources.
  • Monitor and report on the effectiveness of marketing initiatives and adjust strategies as needed.

Skills and Qualifications

  • 15-19 years of experience in marketing, preferably in the lifestyle or consumer goods industry.
  • Strong understanding of digital marketing strategies and tools.
  • Proven track record of developing successful marketing campaigns.
  • Excellent leadership and team management skills.
  • Strong analytical skills and ability to interpret data to make informed decisions.
  • Exceptional communication and interpersonal skills.
  • Experience with brand management and positioning.
  • Familiarity with SEO, PPC, and social media marketing.
  • Ability to work in a fast-paced environment and manage multiple projects simultaneously.
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