Branding Head

Key Responsibilities

• Develop and execute comprehensive brand strategies aligned with organizational objectives
• Drive brand positioning and messaging across all communication channels
• Manage institutional branding initiatives across digital, offline, ATL, and BTL platforms
• Oversee brand communication through PR, media, events, and strategic partnerships
• Ensure brand consistency across all marketing and communication touchpoints
• Collaborate with internal teams and external agencies for campaign planning and execution
• Monitor brand performance, visibility, and market perception
• Analyze market trends and competitor activity to refine brand strategies
• Support admissions and marketing teams with strong brand-led campaigns