Key Responsibilities

Campaign Planning & Execution

• Manage end-to-end B2B marketing operations for major sports events.
• Support campaign planning, activation, and optimization to maximize brand exposure and advertiser engagement.

Cross-Functional Coordination

• Coordinate with sales, trade marketing, finance, brand, and media teams to ensure timely campaign execution.
• Drive internal approvals and ensure operational excellence across teams.

Partner & Vendor Management

• Manage communication with agency partners, vendors, and sponsorship stakeholders.
• Ensure alignment on project objectives, deliverables, and campaign timelines.

Marketing Operations & Compliance

• Handle backend marketing processes including:
• Vendor onboarding
• Purchase orders and invoicing workflows
• Compliance tracking
• Campaign asset inventory management

Database & Campaign Reporting

• Maintain and update advertiser and agency databases for targeted outreach.
• Support campaign reporting and analytics for internal teams and stakeholders.

Media Vendor Coordination

• Supervise third-party media vendors and agencies for campaign execution.
• Manage post-campaign reporting and marketing collateral delivery.

Event Merchandise Management

• Monitor and manage high-value event merchandise including allocation, tracking, and post-campaign audits.

Industry Engagement

• Stay updated with sports marketing trends, trade media platforms, and analytics tools.
• Build and maintain strong relationships with media agencies and ecosystem partners.