VI

Associate Creative Director – Creative & Content

Viacom18
Mumbai11-14 LPA Posted 3 Mar 2026
FULL TIME
Supervisor
Broadcasting
Networking

Job Description

Creative Leadership

  • Drive creative frameworks, season arcs, and narrative consistency across high-profile non-fiction shows, especially weekend episodes and marquee moments.
  • Supervise creative execution from scripting to final masters, ensuring strong episodic flow, drama points, and GFX integration.
  • Conceptualize and execute film, web series, celebrity, and brand integrations, aligning creative and commercial objectives.

Casting & Talent Management

  • Lead casting decisions by identifying on-screen talent and collaborating with talent teams, agencies, and production partners.
  • Understand on-screen talent dynamics to optimize show appeal and engagement.

Platform & Marketing Content

  • Supervise live streams and platform-specific content for smooth playout, compliance, and enhanced viewer experience.
  • Oversee marketing creatives, celebrity-led promotional content, and weekend episode promos, including voting, chats, gamification, and contests.
  • Review and refine promo content to align with show narrative and marketing objectives.

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