VIViacom18
Assistant Manager- Programming Strategy and Insights
Chennai ₹5-9 LPA Posted 3 Mar 2026
FULL TIME
Business Analysis
Market Research
Artificial Intelligence
Bi Tools
Research
+2 more
Job Description
- Quantitative Analysis: Perform detailed analysis of TV viewership for Star Vijay, Vijay Super, and Tamil portfolio channels using YUMI and RLD datasets.
- Trend Identification: Identify audience trends, regional patterns, and growth opportunities through BI dashboards and quantitative research tools.
- AI & Automation Support: Assist in the development of AI-driven analytical tools and movie scheduling automation to optimize programming decisions.
- Reporting & Insights: Prepare and present actionable reports and insights to internal teams, finance, commercial stakeholders, and production partners.
- Stakeholder Engagement: Collaborate with cross-functional teams to translate data into clear, actionable business and programming strategies.