Analytics Operation Analyst - Marketing Mix Modeling

Job Title: Marketing Mix Model (Data Analyst)

Location: Bengaluru

Experience: 1–2.5 Years

Job Overview:

We are hiring a Marketing Mix Model (Data Analyst) for a leading consulting firm based in Bengaluru. The role involves analyzing marketing and sales data to evaluate campaign performance, optimize budgets, and generate insights that support data-driven marketing decisions.

Key Responsibilities:

• Analyze marketing, sales, and channel performance data to measure campaign effectiveness
• Support marketing mix modeling and budget optimization initiatives
• Work with large datasets to derive actionable insights
• Collaborate with cross-functional teams to improve marketing performance and reporting

Required Skills:

• 1–2.5 years of experience in sales analytics, marketing analytics, or channel performance analytics
• Strong proficiency in Python, SQL, and Excel
• Experience in marketing effectiveness analysis or marketing mix modeling is preferred
• Strong analytical and problem-solving skills

If interested, please share your updated CV at [HIDDEN TEXT].