Account Director Corporate & Financial

What You'll Do

Media Relations:

• Build and maintain strong relationships with senior editors and journalists
• Secure media coverage for clients
• Respond to complex media queries

Journalism:

• Proven experience of at least 5 years as a journalist covering BFSI sector and capital markets
• Excellent writing, editing, and communication skills

Content Management:

• Develop and implement content strategies for clients
• Create and edit high-quality content
• Ensure timely and effective content distribution

Business Development:

• Support Directors and Senior Leaders in identifying opportunities for organic growth with existing clients and keep up with client and market changes that could lead to new business opportunities
• Support our new business development process by actively developing business contacts through professional activities and network with professional contacts as a means of exchanging ideas and opening new client opportunities
• Introduce existing clients to BURSON offices in other geographies to contribute to the regional/global growth of the company

Talent Management:

• Coach, mentor, and delegate responsibilities to junior staff
• Foster teamwork and build morale and motivation within account teams ensuring that good performance and efforts are recognized
• Create an inclusive and welcoming environment that engage all individuals without bias and demonstrate flexibility in a changing work environment
• Support directors and senior leaders to help team members to identify development needs, acquire new skills and grow within the organization
• Provide continuous constructive feedback to team membersnot just during performance reviewsto develop the next generation of client leaders
• Conduct learning and development programs and participate in staff retention initiatives
• Serve as a role model to the junior staff, embodying the values of the company

Financial Management:

• Know and meet billability targets
• Act as a conduit between finance and the client servicing team to ensure that accounts are profitably managed; understand the reason for over and under servicing
• Follow agency procedures for client budgets, budget tracking, contract approval and billing rates
• Support senior leaders to prepare and manage annual budgets and forecasts of projected income
• Manage your team and allocate resources for agency profitability
• Understand client contracts and assist with the development of detailed scopes of work
• Ensure that contracts and terms and conditions of businesses are issued and signed by all new clients prior to the commencement of work
• Support your director to contribute to BURSONs business plans to increase market share and profits

Experience That Contributes To Success

• Graduate or Postgraduate in any stream or professional qualification in the field of public relations or marketing communication
• Between 7 to 10 years work experience in media relations, content management, public relations or the communications industry, out of which at least 4 years should be in an associate / director position servicing client