WIWissda Consulting Private Limited
Account Based Marketing Lead
Mumbai ₹7-9 LPA Posted 12 Aug 2025
FULL TIME
Salesforce Administration
Abm
Email Marketing
Job Description
- 6+ yrs of B2B (preferably SaaS) marketing experience, in ABM and email marketing.
- Must have proven experience in:
- Designing database-driven marketing programs for specific markets, from ideation to goal setting and reporting
- Developing ICPs in colaboration with sales and product teams
- Growing contact databases through research, tools and collaboration.
- Planning and executing marketing campaigns incorporating email, display, social media and content strategy.
- Developing long-term lead nurturing campaigns
- Using Salesforce and Pardot extensively
- Ownership of lead pipeline targets
- Ideally from competitor Companies like Webengage, Moengage, CleverTap